THIS FISH

ThisFish has been designed and tested in partnership with a network of fish harvesters, fishing organizations and seafood businesses on Canada’s Pacific and Atlantic coasts.


Ecotrust Canada launched ThisFish in a spirit of collaboration and partnership. We are indebted to our partners for their dedication and persistence in building the world’s first consumer-focused seafood traceability system spanning three oceans, multiple fisheries and many chain-of-custody operators.

Industry, Technnology and NGO partners: